TEST: Smoked Cocktails

The Smoked Cocktail Test at Cooper’s Hawk evaluates the introduction of smoked cocktails as a premium, experiential beverage offering designed to elevate the guest experience and drive incremental bar sales. The test focuses on operational feasibility, including execution time, consistency, and team member training, while ensuring the added step does not negatively impact service speed. The objective is to assess guest appeal, pricing tolerance, and overall profitability before determining potential scalability.