← PortfolioCooper's HawkMid-Year Review · FY26
Wine Club & Loyalty

WCM Card Strategy (physical vs digital)

CH Master Project TrackerEnterpriseLoyalty Program 2.0 (ENTERPRISE/PARENT)WCM Card Strategy (physical vs digital)

Determine role of membership card

Stage
Not Started
Level
Level 3: Dept Project
Health
Not Started
Latest Update · Feb 4, 2026

2.4.26 Time with Loyalty 2.0 roll-out. TBD whether getting rid of physical cards.

Department
Wine Club & Loyalty
Strategic Pillar
2 RETAIN & ENGAGE
Executive Sponsor
Samie B
Owner
Joe
IT Dependency
Yes
IT Roadmap
Future Add
Fiscal Year / Quarter
FY26
Timing
TBD
Start Date
Target End
Budget
Status
Not Started
Status Updates · 1
5 months running
On-holdFeb 4, 2026

2.4.26 Time with Loyalty 2.0 roll-out. TBD whether getting rid of physical cards.

Prism · Cooper’s Hawk Strategy · Mid-Year Review FY26